Our Vision and Mission

We aim to become the boardgames’ top and preferred distribution service, not only for Singapore but for all of South East Asia (incorporating parts of Asia). Such a large distribution network is a first for the Asian continent, and the potential for growing the boardgames and card games market in a continent thus far largely untapped is staggering.

With the company slogan of EVERYBODY NEEDS TO PLAY, XYFER GAMES’s vision is to spread the passion for bringing communities of all sizes together via the universal joy of quality play and learning experiences.

Our reputation will be built on strong partnerships, excellent service, and a legacy of passionate market-building and the sourcing of products that put us a cut above the rest of the market.